PRIVACY POLICY
Eyes Pastoral Company T/A The Food Farm
Last updated: 15 January 2026
Eyes Pastoral Company Pty Ltd trading asThe Food Farm (ABN 52 623 738 901) is committed to protecting your privacy and handling personal information in an open and transparent way.
This Privacy Policy explains how we collect, hold, use, store and disclose personal information when you interact with us.
By providing your personal information to us, you consent to its collection, use and disclosure in accordance with this Privacy Policy.
If you do not wish to provide personal information, you are not required to do so, however this may affect your ability to use certain services or purchase products from us.
Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information is true or not and whether it is recorded in a material form.
3. Why we collect and use personal information
We collect, hold, use and disclose personal information where reasonably necessary to operate our business, including to:
process and fulfil orders and subscriptions
provide goods and services
manage wholesale relationships
communicate with you about orders, deliveries and enquiries
administer customer accounts
send newsletters, promotions and updates (where you have consented)
conduct marketing, advertising and remarketing
improve our website, products and services
maintain internal records and business operations
comply with legal and regulatory obligations
The types of personal information we may collect include:
Identity data: such as your name, business name, username or account details
Contact data: including email address, telephone number, billing and delivery addresses
Transaction data: including details of purchases, orders, subscriptions and payment status
Payment data: payments are processed securely by third-party providers (such as PayPal and Shopify Payments). We do not store full credit or debit card details
Account and profile data: including login credentials, order history, preferences and subscription information
Technical data: including IP address, browser type, device information, time zone, operating system and website usage data
Usage data: information about how you use our website, online store and services
Marketing and communications data: including newsletter subscriptions, email or SMS preferences and interactions with our marketing
Other information: communications with us via email, contact forms, social media or in person
Where lawful and practicable, you may interact with us anonymously or using a pseudonym (for example, general enquiries). However, this may not be possible for orders, deliveries, subscriptions or wholesale arrangements.
We collect personal information in a number of ways, including when you:
place an order online or in person
create an account on our website (optional)
checkout as a guest
subscribe to a newsletter or SMS updates
purchase subscription or recurring products
contact us via forms, email, phone or social media
participate in promotions, surveys or events
interact with our website (including through cookies and analytics tools)
We may also collect information automatically through technologies such as cookies, pixels, log files and analytics tools.
Personal information is held securely, is subject to various security protections and is held only for as long as the information remains relevant to the purpose for which it was collected.
Our website uses cookies and similar technologies to:
operate and improve website functionality
analyse website traffic and user behaviour
remember user preferences
assist with marketing and advertising
We use third-party services such asGoogle Analytics, Google Ads, Meta (Facebook and Instagram) and email/SMS marketing platforms. These services may collect information about your interactions with our website and communications.
These third parties assist us with functions such asprocessing payments, fulfilling orders, delivering products, operating our website, communicating with customers, analysing website performance, and conducting marketing activities.
We take reasonable steps to ensure that third-party service providershandle personal information securely and in a manner consistent with this Privacy Policy.
You can disable cookies through your browser settings, however some parts of the website may not function properly if you do so.
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure, including:
SSL encryption on our website
secure payment processing
restricted access to personal information
password-protected systems and devices
secure cloud storage
regular review of security practices
While we take commercially reasonable measures, no method of electronic transmission or storage is completely secure. In the event of a data breach likely to cause serious harm, we will notify affected individuals and the Office of the Australian Information Commissioner (OAIC) as required by law.
You may request access to the personal information we hold about you and request corrections if you believe the information is inaccurate, out of date, incomplete or misleading.
You may also request deletion of your personal information where lawful and practicable. Please note that we may be required to retain certain information for legal, accounting, regulatory or operational purposes.
Where authorised or permitted by law, we may use your personal information to send youmarketing communications, including newsletters, promotions and updates about our products and services. You canopt out of marketing communications at any time by using the “unsubscribe” link in our emails or by contacting us directly.
Opting out of marketing communications will not affect essential service-related or transactional communications (such as order confirmations, delivery notifications or account updates).
Requests for access, correction or deletion of personal information can be made using the contact details below. We will respond to all requests within a reasonable time.
You may opt out of receiving marketing emails or SMS messages at any time by:
using the “unsubscribe” link in our communications, or
contacting us directly
Opting out of marketing will not affect essential service or order-related communications.
If you believe we have breached this Privacy Policy or the Privacy Act, please contact us using the details below. We will investigate and respond to your complaint within a reasonable time.
If you are not satisfied with our response, you may contact theOffice of the Australian Information Commissioner (OAIC) atwww.oaic.gov.au or by phone on1300 363 992.
We will review and update this Privacy Policy from time to time as needed without notice. Therefore, you should review the terms of this policy periodically to make sure that you are aware of how we collect, hold, store and use personal information.
For privacy enquiries, access requests or complaints, please contact:
The Food Farm
Email:info@thefoodfarm.com.au